How do I get everyone at my company aligned to tell the same story?
Where do I go to learn what a reporter wants from us?
Why can’t my C-suite say who our ICP is?
What is newsworthy anymore?
Those are questions I’ve been asked by clients and peers at B2B companies. But you never hear my answers or suggestions — I’ve let you down.
Live Q&A Time
It’s time to collect and ask your questions related to B2B communications and PR. In future sessions, I’ll bring in been-there-done-that peers leading marcomms for small and large companies.
On May 17th, I’ll kick things off with a topic (send me ideas if ya like), then tackle your questions submitted in the chat. Let’s hold off on rants. Wait, scratch that. Rant away if you’re holding a guinea pig. Did you know NYC banned guinea pig sales two weeks ago? That’s prob for the better.
Here’s what I’m thinking. Like?
May 17th, 4 p.m. EST
Cameras are optional
Stay anonymous if you like so you’re more comfortable asking q’s
Throw on an outfit you wore 1x for your cousin’s wedding who said nobody can wear green
I’m doing this for one reason: you are facing issues others have solved.
Lastly, the show’s title is Comms Down.
If you know peeps at your organization or elsewhere who oversee or work in comms, brand strategy, and PR, please send this to them. The more folks we can help the better.